SAINT_GOBAIN_REGISTRATION_DOCUMENT_2017
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Strategic drivers for sustainable growth Allocating resources efficiently to drive Group performance
ALLOCATING RESOURCES 1. EFFICIENTLY TO DRIVE GROUP PERFORMANCE
1.1
Investment differentiated by geographic region
KEY POINTS BY GEOGRAPHIC REGION
NORTH AMERICA Invest in Construction Products and High-Performance Materials; develop in niche markets and adjacent high-value markets.
EUROPE Continue to optimize production activities, with Industry 4.0 in particular; consolidate leadership positions by taking advantage of local opportunities and through new, differentiated services.
RUSSIA Develop Construction Products.
LATIN AMERICA Continue to make significant
AFRICA AND THE MIDDLE EAST
ASIA Consolidate industrial activities; prioritize new positions in South-East Asia for Construction Products; take advantage of growth opportunities in India by maintaining a high level of investment.
Increase commercial presence and local partnerships; expand industrial presence in Sub-Saharan Africa.
investments in Central America and strengthen activities in Latin America, while remaining alert to short-term market conditions.
Prioritizing investment outside 1.1.1 Western Europe In 2017, Saint-Gobain also strengthened its positioning in emerging countries, notably through the following investments: the Construction Products Sector has started the construction of a new plaster plant in China, and new cement Board lines in Vietnam. The sector also increased the capacity of its plasterboard factory in southern India and its stone wool plant in Poland. Saint-Gobain Weber opened several mortar plants in fast-growing countries, including Vietnam and Indonesia;
Although Europe remains one of the largest global markets in terms of GDP, Saint-Gobain’s development strategy is aimed at affording the Group a global geographic presence, by increasing its share of the industrial assets of its Innovative Materials and Construction Products Sectors outside Western Europe.
50 SAINT-GOBAIN - REGISTRATION DOCUMENT 2017
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