RUBIS_REGISTRATION_DOCUMENT_2017
CORPORATE SOCIAL RESPONSIBILITY (CSR) 5 Societal information
© InPulse - Nile Saulter
Rubis Mécénat: corporate cultural sponsorship Rubis set itself the task of encouraging artistic creation via its cultural fund, Rubis Mécénat, created in 2011 to strengthen its ties with its subsidiaries, to help the Group play an active role in its socio-cultural environment and keep its corporate culture alive. As an industrial, social and cultural player in the countries where it operates, Rubis is stepping up its efforts in each region and is giving something back by setting up cultural projects. The purpose of Rubis Mécénat is: • to foster artistic creation by supporting, both in France and internationally, emerging or established artists by commissioningworks for specific sites and for the Group’s industrial sites; • to develop sustainable socio-cultural projects in some of the Group’s host countries, in collaboration with its subsidiaries, as well as local and international artists, to provide artistic education and skills development to young adults from local communities, by engaging in the visual arts; • to acquireworks of art fromthe artists that it supports for display within the Rubis Group. Art projects conducted in 2017 include the commissioning of the Belgian photographer, Geert Goiris, in collaboration with Rubis Terminal and the Frac Normandie Rouen
In 2017, Rubis Mécénat celebrated the fifth anniversary of this socio-cultural project and launched a partnership with Rencontres de la photographie d’Arles and theParis festival, PhotoSaint-Germain ; • the InPulse artistic project in Kingston, Jamaica, in collaboration with the subsidiary, Rubis Énergie Jamaica Project launched in 2015 in the community of Dunoon Park, in east Kingston, aiming to realize the potential of Jamaican youth and improve the lives of young adults from local communities in Kingston, through the practice of visual arts as a means of positive expression. Every year the project awards scholarships to the most promising students, allowing them to pursue their higher education at the Edna Manley College of the Visual and Performing Arts in Kingston. Since 2015, some 50 students have taken part in the program, 3 scholarships have been awarded and a dozen artists have been invited, etc. In 2017, a number of workshops were held with Jamaican visual artists and an exchange was organized with the Haiti contemporary art biennial, the Ghetto biennale, which was attended by 3 of the project’s students, accompanied by their project leader.
(regional contemporary art collection), to take a wide-ranging series of photographs of the industrial landscape of Rubis sites in Europe (which were displayed in Rouen and were the subject of an art book), as well as the commissioning of a Réunion collective, Kid Kréol & Boogie, to create a fresco to decorate the water tank at the entrance to the SRPP depot in the Port in Réunion, extending 48 meters along the adjacent wall. Rubis Mécénat’s long-term socio-cultural projects include: • the Of Soul & Joy photo project in South Africa, in collaboration with its Easigas subsidiary A sustainable community and arts initiative launched in 2012 by Rubis Mécénat and the SouthAfrican subsidiary, Easigas, in Thokoza, a township south- east of Johannesburg in the East Rand, to enable vulnerable youth in the township to develop artistic skills in the field of photography. Each year, the most promising students receive a scholarship giving themaccess to higher education in photography at a university of their choice. Since 2012, over 100 students have taken part in the program, 21 scholarships have been granted, almost 100 intensive wo r k s hops have been l ed by renowned photographers and more than 10 exhibitions and events have been organized in South Africa and internationally, etc.
2017 Registration Document I RUBIS
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