PERNOD-RICARD - URD 2021-22 EN

3. Sustainability & Responsibility The four pillars of the Good Times from a Good Place roadmap

Digital Label Continuing its efforts as a proactive player in the industry, Pernod Ricard has just announced the launch of a digital label to offer its consumers an efficient solution to their growing demand for more transparency about its products. Every bottle from Pernod Ricard’s brands will carry a QR code on its back label by 2024. Once scanned with a mobile device, it will redirect consumers directly to a digital label with information: on the health risks associated with alcohol consumption; the low risk drinking guidelines specific to each country; the list of ingredients and full nutrition facts; as well as other relevant responsible drinking information. All the available content will be adapted to local specificities and will be accessible in the local language. Beginning with a European pilot programme starting this summer, the eLabel will be rolled out globally across all alcoholic products within the Group’s portfolio by 2024. Initial implementation guidelines were shared this year, with the first progress update expected next year. Action plans and next steps Pernod Ricard will continue to implement the responsible drinking logos as well as the QR Code and eLabel on the back label of all relevant products of its portfolio.

Objectives and policies Energy labelling in Europe

Pernod Ricard has fully met the target set in the Memorandum of Understanding (MoU) signed in 2019 with spiritsEurope in front of the European Commission regarding the voluntary disclosure of the ingredients and nutritional information of products for sale in the EU. This year, over 96% of the volume of Pernod Ricard’s products marketed in the EU carried energy information on their back labels. This is compared with the targets set in the MoU of no less than 66% by December 2022. The MoU provides for the sharing of ingredients and full nutritional information online. In addition to providing such information on its brand websites, Pernod Ricard is developing a digital label for all its alcoholic portfolio to share product and health information (see below). The Group is also working closely with the European industry bodies and stakeholders on the creation of the U-label to allow wine and spirits producers to share their product information online. Responsible drinking logos Pernod Ricard has started implementing the commitment it took in 2020 to add an age restriction logo and a logo warning against driving whilst intoxicated on all its back labels, alongside the logo warning against drinking during pregnancy that the Group has added to its labels since 2006. Implementation guidelines were issued this year and full implementation is expected by 2024 in line with the implementation of the QR Code ( see below ). Reporting on completion rate will be done together with the QR Code and should be performed for the first time next year.

Employee engagement 3.3.4.7 Pernod Ricard’s employees are the primary and best ambassadors for responsible drinking. The Group enlists its employees worldwide with the common goal of reducing the harmful use of alcohol and promoting responsible drinking.

Policies

Objectives

Progress in FY21

Progress in FY22

Performance

2030 S&R Roadmap

94% of employees* trained at 30 June.

On plan

Maintain 100% of the Group’s employees trained through the MOOC on alcohol and responsible drinking (every year). Train sales staff and brand ambassadors on the responsible sale of alcohol (2025).

90% of employees trained at 30 June.

Employees with a permanent contract, at least 3 months’ seniority and equipped with a professional device. *

142

Pernod Ricard Universal Registration Document 2021-2022

Made with FlippingBook - Online Brochure Maker