PERNOD-RICARD - URD 2020-21

____ 3. SUSTAINABILITY & RESPONSIBILITY THE FOUR PILLARS OF THE GOOD TIMES FROM A GOOD PLACE ROADMAP

Key Performance Indicators

FY21

Unit

FY20

FY20-FY21

Overall performance

Total quantity of waste (1)

t

31,843

36,687

+15%

Quantity of waste recycled

t

30,218

35,161

+16%

Quantity of waste incinerated

t

1,068

1,380

+29%

Quantity of waste sent to landfill

t

557

147

-74%

% of solid waste recycled

%

95

96

+1

Quantity of waste sent to landfill per litre of finished product

g/L

0.58

0.14

-76%

Quantity of hazardous waste treated externally

t

344

410

+19%

It should be noted that this figure represents the volume of waste collected but not necessarily the amount of waste generated throughout the year. This is (1) because, although small in quantity, this waste is most often stored on site for a certain time. In addition, this waste may also be generated during ad hoc cleaning operations. For these reasons, this item is not strictly speaking a performance indicator for the current year.

This year, the total quantity of waste sent to landfill has sharply decreased from 557 to 147 tonnes, a significant reduction compared with 10,253 tonnes in FY10. This is the result of our Group campaign towards zero waste to landfill implemented across all production sites, with noticeable improvements this year in affiliates such as PRWNew Zealand and PR France.

evidence-based prevention programmes. By using this all-round approach, the Group aims at finding the most efficient ways to fight the harmful abuse of alcohol for each target group and context specific to each market. The strategy is fully aligned with the Group’s “Créateurs de convivialité” vision as there is no conviviality in excessive or inappropriate drinking. Adult consumers must make responsible choices about whether or not to drink alcohol, and how much to drink. It is also aligned with its premiumisation strategy. The Group wants adult consumers to consume better and high-quality products, not increase their overall alcohol consumption. The Alcohol in Society team within the Public Affairs Department coordinates the Group’s Responsible Hosting strategy which is implemented through the network of S&R and Public Affairs leaders. Pernod Ricard is a member of the International Alliance for Responsible Drinking IARD (1) , a non-profit organization regrouping leading global beer, wine & spirits producers to fight the harmful use of alcohol. The Group supports IARD’s commitments on digital marketing, commercial practices and a series of measures to combat underage drinking (more information below). Responsible drinking programmes 3.3.4.1 and campaigns Objectives and policies Pernod Ricard continues its efforts to reduce the harmful use of alcohol through evidence-based prevention programmes. These initiatives are implemented locally by its affiliates, in partnership with industry peers, civil society, international bodies and local authorities. The Group’s brands support this commitment by developing dedicated responsible drinking campaigns to promote responsible drinking behaviours amongst its consumers. Local initiatives Pernod Ricard believes that targeted preventive actions rolled out locally are an effective way of tackling alcohol abuse to make alcohol consumption a safe and enjoyable experience. Each affiliate/market is committed to contributing to at least one responsible drinking programme or campaign, in partnership and evaluated to demonstrate real outcome from their actions.

3.3.4

Responsible Hosting

Pernod Ricard believes that its products bring people together and have a valuable place in society. However, the Group also acknowledges that alcohol can be misused, and that inappropriate consumption of alcohol can cause serious problems to individuals and communities. The Group believes it has a role to play in preventing and reducing the harmful use of alcohol. Pernod Ricard is committed to promoting responsible alcohol consumption and combating harmful drinking – working with stakeholders to achieve real change and continuously developing and strengthening its responsible marketing practices. Pernod Ricard is not alone in promoting responsible drinking. Partnerships with other industry members, governments and local communities are essential to success in this area. Positive change can only be achieved in unison with others, with one collective voice. Responsible Drinking Roadmap Pernod Ricard is committed promoting responsible drinking and reducing the harmful use of alcohol. The Group fully supports the World Health Organization’s (WHO) goal of reducing harmful drinking by 10% worldwide by 2025. Pernod Ricard however does not believe that an across the board cut in average per capita consumption is supporting public health needs: indeed, the pursuit of such a strategy in the past has led to a decrease in consumption amongst moderate drinkers without any meaningful impact on those that drink at harmful levels. For this, the Group has a Responsible Drinking strategy focusing on tackling harmful abuse of alcohol. The Group’s roadmap encompasses a wide range of initiatives targeting its employees, consumers, target audiences and society as a whole. The set of tools varies from in-house trainings and self-regulating standards to communication campaigns and

For more information, visit https://www.iard.org/ (1)

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PERNOD RICARD UNIVERSAL REGISTRATION DOCUMENT 2020-2021

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