UNIVERSAL REGISTRATION DOCUMENT 2023
1 OVERVIEW OF THE GROUP Human resources
1.5 HUMAN RESOURCES
1.5.1 SOCIAL POLICY
switched to flex per team at the Nanterre Campus. Employee workspaces were redesigned to add brightness, collaborative areas, and a feeling of togetherness after all the teams were approached to take account of their specific needs and wishes. Building on this success, Groupama opened a second Campus in Mérignac, covering 12,000 m and bringing together 800 Bordeaux ‑ based employees of Groupama Gan Vie, GMA, G2S, Gan Assurances, Gan Prévoyance, and Groupama Centre ‑ Atlantique. The findings are similar and very positive overall, as confirmed by the results of the 2023 poll of the teams concerned. In 2023, the combined companies hired 3,521 employees under permanent contracts (excluding 158 mobility and business transfers), including 3,050 in France, to strengthen their sales networks and customer relations and management platforms and reinvigorate the management and expert teams as well as the auditing, internal control, and steering functions: 20.23% of the new staff are under 26 years of age, 7.1% are 50 and over and 15.8% of new hires resulted from the conversion of fixed ‑ term contracts into permanent contracts. Against this backdrop, the Group has strengthened its employer communications based on its corporate purpose. The tagline “Being there for others, I’ve decided to make it my job” is based on the Groupama brand message and complemented by a call to action “Want to give meaning to your skills?”, which can encourage candidates to apply. Our new campaign highlights what makes us proud: our sector, the starting point of “Great Stories”. It is all about standing out from our competitors by promoting our mutualist DNA and what makes us special: we give priority to people; we recruit people/ personalities who are at the service of our customers. An app allows employees to create their own posters and communicate them internally or via social networks. Externally, Groupama continued to develop its LinkedIn account, which now has 89,000 subscribers, and opened an Instagram account to attract young people, with 1,550 followers already. Programme ‑ related marketing campaigns were carried out in 2023, in particular to meet the recruitment needs for sales profiles: each time, they significantly increased visits (x 2) and applications (+150%) on the groupama ‑ gan ‑ recrute.com website. Groupama also continued to work on promoting jobs in short supply through social network campaigns dedicated to Managers, auditors, actuaries, etc. to provide details about these career opportunities and raise awareness of the advantages of working for Groupama. Viewed by tens of thousands of people, they lead to a sharp rise in job applications. Another highlight of 2023 was the return of several Jobmeetings in the regions and at the Nanterre Campus. During these get ‑ togethers, which are actual Groupama/Gan recruitment fairs, candidates learn about our company, discuss opportunities with representatives of the business lines they would like to work in, and receive support from our HR teams and teams of external experts in their job search. 2
To meet its strategic ambitions, improve its performance, and therefore meet the expectations of its members and customers, Groupama invests in people. The principles of the human resources policy are shaped by the Group’s corporate purpose, based on social responsibility and made possible by the lasting commitment of its 31,376 employees, confirmed at a record level (78%) by the 2023 edition of the internal opinion poll. As at 31 December 2023, the regional mutuals, Groupama Assurances Mutuelles (GMA), and its subsidiaries had 29,240 employees. The Group Human Resources Department manages and coordinates corporate policies and is at the head of the HR functional reporting line in accordance with the established distribution of responsibilities between the Group HR Department and the Company ‑ level HR Departments. Each company manages its human resources and its social policy as locally as possible, in line with the policy principles and the overall strategy defined for the Group. Group/company cohesion has been strengthened by ongoing coordination between the HR Departments on the HR operational committee and especially those in the Paris area. This makes it possible to provide harmonised and equitable responses for all employees so that they can work in complete safety and under the best possible conditions, remotely or on site, individually or collaboratively. Building on the momentum created in 2020, the highlight of 2023 was the integration of teleworking and hybrid working and management methods (in ‑ person/remote). Teleworking now concerns the vast majority of employees in all entities in France, under dedicated agreements and measures, with most of them teleworking two days a week. Within the UES, the implementation of individual addenda signed by employees concerns 71% of the 7,000 employees, with 86% of them choosing the option of two days a week. At GMA, 95% of employees telework, 93% of whom for two days a week. More broadly, the digitalisation of working methods and the employee experience has become widespread: Digital Collaborative Space (DCS) solutions are used on a daily basis, Manager or employee meetings are conducted on Teams or in hybrid mode, recruitment and onboarding processes are partly digitalised, some training modules are completed remotely, and digital communication has been significantly developed (newsletters, podcasts, digital workplaces). It is in this context that the Group is carrying out the “Escale” project in the Paris area. It concerns 11 companies and has been carried out in stages from June 2021 to 2024. It aims to take into account the deployment of new working methods and the balance to be found between on ‑ site and teleworking while controlling our property costs. It is based on the principle of “flex per team”, allowing each team to have its own space at a rate of 70% (7 workstations for 10 employees). After GMA made the switch in late 2022, Groupama Gan Vie, Gan Assurances, Gan Patrimoine, Gan Prévoyance, and Groupama Épargne Salariale
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Universal Registration Document 2023 GROUPAMA ASSURANCES MUTUELLES
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