Worldline - Registration Document 2016

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Business Strategy

brand awareness reinforcement plan, through increased This move is and will continue to be supported by a strong positioning campaigns over digital media and social networks, visibility in the media driven by a strong PR strategy, brand innovation and co-creation workshops for customers and

Furthermore, the Group expects to be well-placed to capture additional business from banks looking to enhance revenue services to their customers. The Group additionally intends to streams through the provision of additional value added increase its competitive position within the payments market. leverage its scale and leading existing market position to further

prospects.

Pursue strategic acquisitions

6.4.5

have the potential to enhance, complement or expand its and increase its overall scale. To drive value, the Group intends product offerings, strengthen its value proposition to customers existing global sales network, technology infrastructure, and to target businesses that can be efficiently integrated into its disciplined. operational delivery model, while remaining financially strategy, the Group evaluates technologies and businesses that further proves the Group’s commitment to this strategy, The equensWorldline integration started in November 2016 bringing also a significantly increased position on non-card payments to the new group.

the acquisition of Equens, the Group is ready to capitalize on of Banksys in Belgium and by the value creation expected from nevertheless maintaining its attention on organic growth by such pan-European consolidation opportunities, while remaining among the industry leaders in innovation. through disciplined acquisitions, as illustrated by its acquisition market leader with a strong track record of value creation In particular, the Group intends to consolidate payment parties, and extend its reach by entering new geographies, processing activities across Europe to bring scale benefits to all either through acquisitions or alliances. As part of its acquisition is at an inflection point and ripe for consolidation. As a payments The Group believes that the European payment services market

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Worldline 2016 Registration Document

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