Worldline - 2019 Universal Registration Document

C

WORLDLINE Description of the Group’s three Business Lines services

Description of the Group’s three Business Lines C.1 services

C.1.1

Merchant Services

Vision Worldline Merchant Services digitalizes and helps merchants to grow their business by offering their clients a unique payment experience enriched with digital services. Worldline aims to present its clients with the exact right buying experience: for the end consumer (user experience, quality, speed, value adding services) and for merchants themselves (one stop shop, flexible solutions, local presence – global abilities and outstanding reporting capabilities). Its ability to sustain and extend these client offers is guaranteed through its ongoing focus on outperforming competition in terms of product offering, services excellence and IT robustness. Fast changing environment Worldline’s Merchant Services is evolving in a fast changing environment. The business of Merchant Services is strongly influenced by several elements, including: New regulations such as PSD2, Instant Payments, data & ● privacy security; Increasing as well as increasingly-connected digital and ● mobile consumer behavior; New technologies which enable innovative business- and ● operating models surpassing the initial channels of face-to-face, E-commerce and M-commerce. Worldline clear aim is to move towards the concept of ‘commerce’ in which a seamless experience is required irrespective of the channel used. Competitive landscape Worldline competitive landscape is undergoing change: New players, start-ups and fintechs are entering the ● market space and pushing market transformation; In parallel traditional players, such as banks, are opening ● doors to alliances to optimize their business offers and benefit from technological approaches offered to their clients through these alliances; A clear third movement recognized clearly is the push ● towards further optimization in which major acquirers are joining forces in a market where scale and geographical reach matter more than ever.

New merchant demands Merchants are depending on new solutions and services to seize the opportunities brought by the new “phy-gital world” and avoid upcoming technical and operational challenges. They continue to look at all opportunities to enforce consumer engagement and increase the average basket value through personalized customer journeys joined with a seamless and secure payment experience. In particular, the new trend of omni-channel payment solutions (Click & Collect, In-store Return, Pay Later…) is now becoming the standard way of payment and has generated new technological requirements in terms of platform design and payment systems. The landscape of merchants can generically be illustrated using two axes: The demand for standardized requirements versus ● customized and digital solutions; The business focus with single/national presence versus ● multinational or even global presence. Merchant requirements are ranging from a seamless consumer experience to strong cost effectiveness. Depending on the specific market segment and operating channels in which a merchant is active, additional requirements are recognized as well. Worldline recognizes the following merchant trends: Digitalization: making the POS and digital experience ● consistent, convenient and customized before and after the payment transaction; New consumer behavior: offering new services, new ● concepts at the various and diverse points of interaction; Globalization and omni-channel: standardizing, facilitating ● shopping across all channels and expanding the offering while optimizing transaction processing (increasing reach; local connectivity; 1 stop shop and modular needs); Increasing number of payment methods in terms of ● channels (mobile, wallet, instant, etc.) and schemes (local, international, premium and alternatives); Cash moving to cashless and seamless commerce; ● Verticalization: abandoning the standardized approach, ● moving towards market verticals specific solutions. In addition, accurate reporting tools across all merchants’ channels are clear merchant demands Worldline is focusing on offering easy-to-use solutions.

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Universal Registration Document 2019