Worldline - 2019 Universal Registration Document
D
EXTRA-FINANCIAL STATEMENT OF PERFORMANCE Building customer trust with reliable, secured, innovative and sustainable solutions
Improve customer relationship management D.2.5
Continuously improve customer experience [GRI 102-44] D.2.5.1 Following its separation from Atos group, Worldline has defined its own customer satisfaction policy tailored to its specific needs and business model. This policy provides guidance to ensure adequate effectiveness of the Customer Satisfaction Management Framework and related processes, thus building stronger relationship with customers and providing services with higher added-value. Moreover, additional questions relating to Corporate Social Responsibility will be addressed to Worldline customers as of 2020 to enrich the process of satisfaction survey described hereafter.
Worldline uses a proven methodology aligned with leading expertise from Gartner, Satmetrix and Forrester, to measure the satisfaction through two major indicators: the widely used Net Promoter Score (NPS ® ) and the Customer Satisfaction Score (CSAT). Particularly, customer satisfaction surveys allow Worldline to: Consistently and comprehensively measure customer ● satisfaction; Establish baselines upon which to improve for each ● customer contract; Identify generic areas of concern to be addressed globally ● and locally; Communicate with its customers on its commitments ● relating to CSR.
Improving customer experience D.2.5.1.1 through the customer satisfaction process Customer satisfaction surveys are conducted on a regular basis to analyze whether changes need to be made to increase its customers’ overall satisfaction and loyalty.
Three types of customer satisfaction survey are conducted as illustrated below:
Strategic survey
Tactical survey
Mass Market survey
Perceived performance measurement for individual contracts
General perception measurement on overall quality of the relationship
Perceived performance measurement for Mass Market
DESCRIPTION
Set of Worldline global top accounts
SCOPE
Large and medium size contracts
Mass Market contracts
Contracts governance team (IT departments, operational managers, etc.)
Chief Experience Officer of key accounts
TARGET AUDIENCE
Merchants
Phone interviews with a representative sample of merchants
METHOD
Online surveys
Face-to-face interviews
FREQUENCY
Once a year
Once a year
Once a year
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Universal Registration Document 2019
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