SOMFY - Annual financial report 2019
04 MANAGEMENT BOARD MANAGEMENT REPORT
DESCRIPTION OF GROUP ACTIVITIES
Somfy is first and foremost an equipment manufacturer and assembler that designs, assembles and supplies motors and automation solutions (control systems and sensors) for manufacturers and installers who integrate the solution into a carrier product: blind, shutter, door or gate, to then market this, sometimes bespoke, end product within a network or to resellers, or to the installer on a site. Somfy also develops finished products (certain motors, automation products and control systems, connected objects, digital applications) that may be sold by prescribers, networks, retailer installers or resellers, via large specialist and DIY stores, and online, either directly or indirectly.
END USER / CONSUMER
CIM, Promoters
Fitting service
Applicative Know How
Stores / DIY Home decoration / Department stores
e-commerce
Electricians
Installers
Electricians
Installers
Electrical distributors
Electrical distributors
Manufacturers
Manufacturers
Manufacturers
Marketing
e-sales Somfy
Specification
New build: Residential & Non residential
Professional renovation
Do it yourself
SOMFY (R&D, Marketing, Assembly, Distribution, Specification, Sales)
Finally, the products may, by design, be installed indiscriminately in individual homes, small businesses, apartment blocks, office blocks, hotels and collective residences.
ACCESS
WINDOW
TERRACE
RESIDENTIAL HOMES
HOME
ACCESS
TERRACE
SMART HOME
VERTICAL HOUSING
COLLECTIVE ACCESS
INTERIOR APPLICATIONS
EXTERIOR APPLICATIONS
SMART BUILDINGS
NON RESIDENTIAL
This diversity has two consequences. The first is that the markets in which Somfy operates are globalised on account of the size of the main participants, and yet very local as they depend on the uses of a particular building and construction methods. The second is the relative overlapping of Somfy’s different product categories, which gives the Group the option of combining its brands and ranges to provide customers with solutions that incorporate ranges from across all its activities.
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SOMFY – ANNUAL FINANCIAL REPORT 2019
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