1 PRESENTATION OF THE GROUP - Business lines and strategy
RUBIS’ DEVELOPMENT IN THE CARIBBEAN
Since our arrival in the Eastern Caribbean in 2011, we have more than tripled our size, thanks to the many acquisitions made. But this is only part of our success story: we have also achieved substantial organic growth and, as an example, have more than doubled our volumes in Guyana and increased our retail market share in Barbados by over 50%. Let us look at this development, which is exceptional in several ways. In this period, we have made very substantial investments in the region! • We have invested $213.2 million to improve our terminals, including fire protection, and expansion of our storage capacity. • We gave a fresh new look and a modern and appealing image to all our gas stations. • We equipped all our sites with automatic tank gauging and leak detection systems to ensure the integrity of our systems and to protect the environment. • We added attractive new gas stations to our retail network in different countries such as Barbados, St Lucia, Guyana, and the Cayman Islands. • We secured a long-term concession to supply aviation fuel at the new Argyle International Airport in St Vincent, which opened to the public in 2014, and built a fuel terminal that is supplied directly by ship. • We modernized our LPG cylinder filling plants and improved the quality, image and appearance of our cylinder pools in all markets where we sell LPG. • We built strong collaborative relationships with all governments in the region, who see in Rubis a trusted company bringing much needed investments and a world- class operation to the region. • We built a substantial lubricants business and launched a line of Rubis-branded lubricants in Jamaica. • We launched and built a solid reputation for our brands: RUBiS, Ultra Tec, Rubigas, and Ultra Shop. As a result, we are the leading fuel brand in most Caribbean markets. • We built a new terminal in Suriname and entered this promising market in 2019 (see inset page 48).
We have also demonstrated our strong commitment to the community by supporting organizations related to youth education and development, the arts and culture, and health services for disadvantaged sectors of the population. The causes we have supported include: • the Diabetes Foundation in Barbados, which provides dialysis services at no cost or at very little cost to the most disadvantaged people; • the Nature Fun Ranch in Barbados, which provides an opportunity for troubled youths to get out of an often violent and drug-ridden environment so that they can pursue a more productive life; • the Dunoon High School in Jamaica, through which, in partnership with Rubis Mécénat, we have provided arts education to talented and disadvantaged youth from Kingston and surrounding areas; • river transportation to school for children in Guyana through the donation of a small boat that takes them from their homes to their school; • the Junkanoo, a street parade and carnival in the Bahamas, attended by many locals and large numbers of tourists; • hurricane recovery efforts in Dominica, the Turks and Caicos Islands, and the Bahamas, all of which were unfortunately hit by devastating hurricanes in recent years. As a result, Rubis is not only seen as a reputable supplier of fuels and lubricants, but also as a trusted partner, that brings local investments and applies high operational standards and excellent governance. And also as a company that is fully engaged and committed to the communities where it operates. Mauricio Nicholls Chief Executive Officer Rubis Caribbean