IPSOS_HIGHLIGHTS_2017

The success of the New Way

A three-year programme: From 2015 to 2017

Its ambition: To make Ipsos the preferred partner of its clients’ transformation. Its objective: To rethink Ipsos’ market approach, organisation, tools and client solutions with New Services that support the 4S’s (Security, Simplicity, Speed and Substance). Its tagline: Game Changers

The results of the New Way

The New Way has been a resounding success, allowing Ipsos to adapt its organisation and services to meet shifting market demand.

Organic growth 2015-2017 CAGR*: 1.5 % Return to organic growth

+3.0%

+2.4%

-1%

2015

2016

2017

Client satisfaction Offer meeting market expectations 87% ** 79% **

Digital progression in data collection

Online/mobile surveys as a share of revenue

52%

47%

2014

2017

2014

2017

(Sources: Ipsos, *Compound Annual Growth Rate (CAGR) over 2015-2016-2017, **GCS surveys 2014 and 2017)

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Ipsos - Highlights 2017

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