Hermès // 2022 UNIVERSAL REGISTRATION DOCUMENT

PRESENTATION OF THE GROUP AND ITS RESULTS REVENUE AND ACTIVITY BY GEOGRAPHICAL AREA

1.7 REVENUE AND ACTIVITY BY GEOGRAPHICAL AREA AFR

1

Change

2022 revenue in €M

2022 mix in %

at current exchange rates

at constant exchange rates

2021

2021

In millions of euros

Europe

2,600 1,064 1,536 6,657 1,101 5,556 2,138

22%

2,140

24%

21% 27% 18% 27% 13% 31% 47% 33% 29%

22% 27% 18% 22% 20% 22% 32% 32% 23%

France s Europe (excl. France) s

9%

838

9%

13% 57% 10% 48% 18%

1,303 5,227

15% 58% 11% 47% 16%

Asia‑Pacific

Japan s Asia‑Pacific (excl. Japan) s

977

4,251 1,458

Americas

Other

207

2%

156

2%

CONSOLIDATED REVENUE

11,602

100%

8,982

100%

1.7.1 EUROPE In France, Hermès opened a new store in Strasbourg in November. Located on Place Broglie – formerly Place du Marché-aux‑Chevaux, a name that echoes the House’s roots – this store is located in the heart of the historic city centre close to the former premises occupied since 1988. All the métiers are presented in a warm and bright 300 m space, with an architectural style inspired by the geometry of the circle. On the ground floor, three large glass screens designed as contemporary stained‑glass windows evoke the cive, a blown glass crown, in homage to the Alsatian glassmaking tradition. Numerous events punctuated this year at a steady rhythm. The men's ready‑to‑wear collection launched the year in January with the presentation of the fall‑winter 2022 collection. Held at the Mobilier National in front of 200 guests, this keenly awaited return to a traditional catwalk show was broadcast live on the Internet and simultaneously screened to the Chinese and American press. At the end of January, the new Soleil d'Hermès tableware service came to illuminate the Gaîté Lyrique with its rich shades of yellow, for its unveiling to the press and buyers. In March, a breath of fresh air heralded spring, with the launch of the fourth chapter of Hermès Beauty: Hermès Plein Air , dedicated to the complexion. Invited to discover it in the unspoiled natural setting of the Somme Bay, journalists and influencers from around the world were able to share a moment of sporty relaxation by the sea. Spring was just as dynamic in Paris with the fall‑winter 2022 women’s ready‑to‑wear catwalk show at the Garde Républicaine , the presentation of the new collections of objects at the rue d’Anjou showroom, and the return of the Saut Hermès , whose 12th edition took place under the wooden dome of the Grand Palais Éphémère , opposite the Eiffel Tower. At the end of March, more than 150 journalists and influencers were welcomed to Paris to celebrate the annual theme at La Fabrique de la Légèreté , a poetic show featuring 2

the legendary figure of Pegasus in tales mixing dance, the theatre of objects, music and film. In early May, the launch of Terre d’Hermès Eau Givrée caused a new thrill. Summer, placed under the sign of light and freedom, began with the spring‑summer 2023 men's ready‑to‑wear catwalk show in the Manufacture des Gobelins, before the new haute bijouterie collection, Les Jeux de l’ombre , unveiled its contrasting pieces in the Faubourg Saint‑Honoré store in the month of July. The final quarter saw women’s ready‑to‑wear take over the Paris Tennis Club during Fashion Week, to reveal its spring‑summer 2023 collection. La Fabrique de la Légèreté returned to Paris at the end of October for a seven‑day stopover in La Villette. Open to the public, it welcomed 6,000 visitors and reserved a session for students from design schools. In Europe, several highlights marked the year. In February, a special evening was organised in London around the spring‑summer 2022 women's ready‑to‑wear collection, transforming the illustrious Old Sessions House into a playful and flamboyant summer universe. In March, Hermès took advantage of its presence at the Watches & Wonders trade show in Geneva to present its new Arceau Le temps voyageur , an ode to the exploration of space, time and imagination. In May, the travelling exhibition Hermès in the Making stopped in Turin for ten days. It invited visitors to learn more about Hermès’ sustainable craftsmanship model through demonstrations, meetings, films, workshops and events. Also in Italy, the Milan Design Week hosted the House’s latest textile creations in June, in a light and transparent setting. In addition, Hermès took part, through its interior design subsidiary Métaphores, in the renovation of the café of the historic Circolo Filologico Milanese, one of the oldest cultural institutions in the city.

2022 UNIVERSAL REGISTRATION DOCUMENT HERMÈS INTERNATIONAL

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