Groupama // Universal Registration Document 2022
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OVERVIEW OF THE GROUP Human Resources
Following on from the momentum in 2020 and 2021, the highlight of 2022 was the widespread use of teleworking, which now involves the vast majority of employees in all entities in France, in connection with dedicated agreements and measures, with most of them working remotely two days a week. Within the UES, the implementation of individual addenda signed by employees concerns 74% of the 7,100 employees, with 87% of them choosing the option of two days a week. At GMA, 89% of employees telework, 93% of whom for two days a week. More broadly, the adaptation of working methods and employee experience has accelerated: the Digital Collaborative Space (DCS) solutions have been deployed, Manager and employee meetings have been conducted on Teams, the recruitment and onboarding processes have been entirely digitised, a large part of the training modules have been switched to remote mode, and digital communication has been significantly developed (newsletters, podcasts, digital workplaces, etc.). It is in this context that the Group is carrying out the “Escale” project in the Paris area. It concerns 11 companies and is being carried out in stages from June 2021 to the first half of 2024. It aims to take into account the deployment of new working methods and the balance to be found between on ‑ site and teleworking while controlling our property costs. It is based on the principle of “flex per team”, allowing each team to have its own space at a rate of 70% (7 workstations for 10 employees) while having access to additional areas for meetings, creation, and collaboration. More than 5,000 employees are now gathered on the Campus, and the flex per team is in place for nearly 80% of them. Building on this success, Groupama constructed a second Campus in Mérignac to bring together approximately 800 Bordeaux employees of Groupama Gan Vie, GMA, G2S, Gan Assurances, Gan Prévoyance et de Groupama Centre ‑ Atlantique over 12,000 m . It opened in June 2022. In 2022, the combined companies hired 3,137 employees under permanent contracts (excluding 140 mobility and business transfers), including 2,625 in France, to strengthen their sales networks and customer relations platforms and to reinvigorate their management and expert teams as well as the auditing, internal control, and steering functions: 21.68% of new employees are under 26 years of age, 6.7% are 50 and over, and 19.7% of new hires resulted from the conversion of fixed ‑ term contracts into permanent contracts. In this context, the Group has evolved its employer communications based on its corporate purpose. The signature “Being there for others, I’ve decided to make it my job” is based on the Groupama brand message and complemented by a call to action “Want to give meaning to your skills?”, which can encourage candidates to apply. Our new campaign highlights what makes us proud: our sector, the starting point of great stories. It focuses on differentiating ourselves from our competitors by promoting our mutualist DNA and our specific qualities: we favour human beings, we recruit people and not diplomas, personalities that will serve our customers in the future. 2
To make the launch an event, an app enabled employees to create their own posters and communicate them, internally or via social networks. Externally, Groupama opened an Instagram account to attract young people and be seen as an “employer of choice” when they are looking for their first position. The account has 1,500 followers. To increase the visibility of new messages, programmatic marketing campaigns were carried out in 2022: they significantly increased visits (+250%) and applications (+150%) on the groupama ‑ gan ‑ recrute.com website. Groupama also continued to work to promote jobs in short supply via dedicated campaigns on social networks, promoting positions in claims adjustment, auditing, underwriting, actuarial, and agricultural jobs, to show their specifics and the advantages of working in them at Groupama. They were seen by tens of thousands of people and led to a sharp increase in job applications. As part of the work on School Relations, the Group conducted the 3 edition of the Real Challenge: in three years, 2,350 students from 60 schools took part, including 550 in 2022. The “Game’Up” mobile app created by Groupama Loire Bretagne was offered to the other regional mutuals: based on stories, the player discovers the world of insurance and meets three people who embody our businesses. On the strength of these initiatives, our employer brand received several awards in 2022. The “Universum Label” recognised Groupama as one of the most attractive groups for its professional development for individuals with five years of higher education and as the employer that best promotes the work ‑ life balance for individuals with two or three years of higher education. This investment in the Group’s attractiveness is supplemented by work on integration, aimed at building loyalty from the moment the employee arrives or even before. Like the Group’s other companies, GMA has overhauled its onboarding process with a one ‑ year course offered to all new employees. The “WelcomeApp”, a mobile app for newcomers, creates a link with employees as soon as the contract is signed and offers, before their actual arrival, an interactive introductory course to learn about the values, history, and projects of the Group and GMA. Mobility (geographical and/or functional) is a driving force behind the performance of the employees and the Group companies and involved more than 1,924 employees in France in 2022. The Mouvy intranet, the internal online recruitment website open to all Group employees, received more than 5,000 applications in 2022. The Group agreement on inter ‑ company transfers provides for dedicated mechanisms: support measures, posting of job ads on Mouvy, reduced time frames for transfers, etc. With regard to the end of employment contracts, the consolidated companies had 2,969 departures of employees on permanent contracts (excluding 139 mobility and business transfers), including 2,499 in France, which break down as follows: 37.3% resigned, 17.5% retired, 12.5% were laid off, 18.3% left during their probation period, 12.6% had contract terminations, 0.8% left under a voluntary redundancy plan, and 0.9% died in service. rd
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Universal Registration Document 2022 - GROUPAMA ASSURANCES MUTUELLES
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