2021 Universal Registration Document

COMMENTS ON THE YEAR

Operations and consolidated results

Europe Europe includes Western and Eastern Europe. In 2021, Net Sales in Europe totaled 570.6 million euros, a year-on-year increase of 9.4% on a comparative basis. Human Expression : Net Sales were up high-single digits, ● driven by a rebound in all distribution channels, including Office Suppliers and Modern mass market, and good performance during Back-to-School season. We gained market share in both classic and premium segments in key countries, notably France and the U.K. Flame for Life : Net sales were up low double digits, driven by ● the rebound in traditional channels and Modern mass market notably in Italy and France and by successful new listings in Eastern Europe such as in Russia. Blade Excellence : Net Sales were up high-single digits, ● affected by global supply chain issues, notably in France, the U.K., and Italy, where product availability issues negatively impacted performance, partially offset by solid growth in Eastern Europe. North America The North America region includes the United States and Canada. In 2021, Net Sales in North America totaled 779.0 million euros, up 8.6% on a comparative basis. Human Expression : Net Sales were unchanged versus last ● year. Performance was affected by product shortages resulting from supply chain issues which impacted shipments to customers, notably during the Back-to-School season. We lost share in a growing market due to product availability constraints, despite the success of innovative launches. Rocketbook’s reusable digital notebooks Net Sales grew by 55%, exceeding expectations in all channels, including Pure players and B2B, and boosted by solid growth in international sales. Flame for Life : Net Sales were up low double digit. ● Performance was driven by improved market dynamics in the U.S. (1) BIC gained market share in both volume and value thanks to further distribution gains in the convenience channel, low-single-digit price increases in Pocket Lighters, the execution of our Revenue Growth Management strategy, and the success of the BIC EZ Reach Pocket Utility lighter. In the U.S. Utility lighter market, we lost market share in value due to lack of product availability resulting from sea freight challenges and longer lead times. However, we remain the leader in this segment, with over 50%market share in value.

Blade Excellence : Net Sales were down mid-single digits. ● Performance was impacted by a challenging competitive environment in the U.S., where the in-store Disposable market declined 0.7% in value (2) with aggressive promotional activity and new products launched by competition since the beginning of 2021, including value positioning items. BIC lost market share in value globally but gained in added-value segments such as the 4-blade, in line with its Horizon strategy towards premiumization. Latin America In 2021, Latin America Net Sales totaled 275.9 million euros, a year-on-year increase of 26.0% on a comparative basis. Human Expression : Net Sales were up double digits. ● Following a soft start to the year, the Mexican market grew more than 7% year-to-date (3) , boosted by a solid Back-to-School season and BIC gained market share in value. In Brazil, despite a gradual recovery throughout the year, the market declined 8.5%, strongly affected by a weak Q1 as Back-to-School season was impacted by lockdown measures such as homeschooling. Flame for Life : Net Sales were up double-digits. Performance ● was driven by more demand for smoking and non-smoking usages, with strong sell-out in both Brazil and Mexico. In Brazil, Net Sales were also positively impacted by lower imports of lighters due to cost increases in international sea freight and adverse currency fluctuation (devaluation of the Brazilian Real). Blade Excellence : Net Sales were up low double digits, driven ● by the success of our trade-up strategy towards 3 blade in both Brazil and Mexico. In Brazil, we gained market share in the 3-blade segment, driven by male and female products, including our flagship BIC ® Soleil range. In Mexico, we were flat in value in a growing market and successfully gained in the female segment thanks to the BIC ® Soleil range. Middle East and Africa In 2021, Net Sales for Middle East and Africa totaled 111.7 million euros, a year-on-year increase of 29.2% on a comparative basis. Human Expression : Net Sales were up high double digits. ● Performance was driven by Morocco, Nigeria, and Kenya showing the successful integration of our recent acquisitions and the deployment of a direct route to market strategy in these countries. Lucky Stationery Net Sales more than doubled in Nigeria in 2021.

IRI YTD December 2021. (1) IRI YTD December 2021. (2) Nielsen – YTD December 2021. (3)

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• BIC GROUP - 2021 UNIVERSAL REGISTRATION DOCUMENT •