2021 Universal Registration Document

MESSAGEFROMBIC’S CHIEFEXECUTIVEOFFICER

2021’s results confirmed that BIC ’ s focus on the consumer, and on Sustainability are the right choice. Turning our Horizon Strategic Plan into action, we delivered or overdelivered on what we could control driving momentum and continuously strengthening performance. We demonstrated our determination to actively manage external headwinds through increased operational and manufacturing efficiencies. We also invested in preparing the company for short, mid, and long-term success with exciting consumer-centric product launches, such as our new EZ Reach Utility Pocket Lighter and the BIC ® BAMBOO shaver, and brought to BIC new opportunities for growth with Rocketbook, opening up the new and exciting growth avenue that is Digital Writing. Aligned with our Horizon Plan, the exciting recent acquisition of Inkbox, the leading brand of semi-permanent tattoos, is yet another proof point of our transformation into a fast-moving Consumer Goods Company bringing Joy and Simplicity to consumers. 2022 will be another unpredictable and challenging year. Anchored in our Mission, we will continue to offer high-quality, reliable and essential products to surprise and delight consumers, thus creating and sharing value that unites all our stakeholders. Three years ago, we began our journey to create the BIC of the future. Since then, focusing on the consumers, we made choices, took controlled risks, and looked to new and emerging consumer trends for growth opportunities, inside and outside the company. This is how my grandfather founded this company. Our entrepreneurial DNA is organic, and enriched with passion and dedication.

Gonzalve Bich

Welcome to the BIC of the future.

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• BIC GROUP - 2021 UNIVERSAL REGISTRATION DOCUMENT •

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